Events & Experiential Producer — Carlsbad, California
Devon Joseph

Devon
Joseph, producer

Seventeen years and 100+ programs — from NFL Super Bowl Weekend and FIA World Rallycross to JPMorgan conferences and private rooms. I build the plan, then I call the show.

Available now — Remote · Hybrid · 75% travel
100+Programs produced
$100M+Budgets managed
$50M+Partnerships secured
7Countries delivered
17Years on the floor
01

Selected work

Programs owned end to end — strategy and budget through load-out.

001 — Motorsport

Red Bull & FIA World Rallycross

Took a brand program international across seven markets on a touring motorsport calendar. Every build repeatable, every crew local, every show on time.

  • MarketsPortugal · GB · France · Italy · Finland · Sweden · Canada
  • ScopeActivation build, hospitality, run-of-show
  • AlsoRed Bull Global Rallycross, US
Devon Joseph in the paddock at Red Bull Global Rallycross
002 — Sport

NBA All-Star Weekend

A property worked across six straight seasons — rebuilt and scaled each year against the last, for brand clients including Monster Cable and Beats by Dre.

  • Seasons2011 – 2016
  • Crews50 – 100+ per activation
  • ScopeVIP hospitality, talent, press
NBA All-Star Weekend
003 — Automotive

Mercedes-Benz

Launch and sponsorship work for Mercedes-Benz USA, including a $2.5M partnership behind Athletes vs. Cancer — commercial scale in service of a cause property.

  • Partnership$2.5M · Mercedes-Benz USA
  • PropertyAthletes vs. Cancer Golf Classic
  • ScopeLaunch experience, activation
Marea Sessions · Mercedes-Benz
004 — Awards

ESPY Awards

Activations, suites, and hospitality inside one of sport's biggest nights — where the run of show is the difference between a moment and a mess.

  • AlsoGrammy Awards · iHeartRadio Festival
  • ScopeCelebrity suites, gifting, guest experience
ESPY Awards
005 — Cause

Celebrity Sweat · Super Bowl Weekend

The Celebrity Sweat Flag Football Challenge, produced across multiple Super Bowl weekends since Super Bowl 50: pro athletes and entertainers on the field for Wounded Warrior Project, military, and first-responder organizations.

  • PropertyCelebrity Flag Football Challenge
  • RunMultiple Super Bowl weekends, from Super Bowl 50
  • BeneficiaryWounded Warrior Project
Celebrity Sweat Flag Football Challenge players on the field
006 — Corporate

Conferences & Private Programs

Fifty-plus conferences, summits, weddings, and VIP events for Hyatt, Farmers Insurance, Citibank, JPMorgan, and Morgan Stanley — delivered inside brand, legal, and compliance review.

  • Delivery100% on time · 95%+ satisfaction
  • Savings15–20% on $1M+ vendor spend
  • ComplianceZero failures
Conferences & Private Programs

Strategy is only worth what the floor can deliver.

Both altitudes, same program
02

Capabilities

Production

  • End-to-end production, concept to closeout
  • Run-of-show, rehearsals, live show calling
  • 30+ concurrent vendors across AV, staging, fabrication
  • Permitting, insurance, security, compliance
  • Onsite leadership, multi-day and multi-city

Programs & Budget

  • Portfolio management, 10–25 concurrent programs
  • OKR and KPI reporting to executives
  • Forecasting, reconciliation, P&L ownership
  • Contract negotiation and vendor consolidation
  • SOPs, playbooks, retrospectives

Creative & Partnerships

  • Creative direction and brief development
  • Creative teams of 15–25 across design, film, styling
  • Sponsorship strategy and partnership marketing
  • Talent, artist, and creator activations
  • Licensed IP and brand-partner approvals
03

Run of show

Seventeen years, in order.

2020 — Present

Epicenter Live Agency

Senior Marketing, Events & Experiential Lead. Portfolio of 10–25 concurrent programs, $15M annual budgets, nine internal and agency teams. Began on contract, converted to full.

2020 — 2024

To Be Designed

Events & Experiential Director. Fifty-plus conferences, summits, weddings, and VIP programs for Hyatt, Farmers, Citibank, JPMorgan, Morgan Stanley.

2014 — 2020

Unparalleled Group

Senior Marketing, Events & Experiential Lead. Super Bowl Weekend, NBA All-Star, Comic-Con, NAMM, SEMA, ESPYs, Grammys, World Rallycross. Creative teams of 15–25.

2012 — 2014

Island Def Jam

Assistant Creative Director, Experiential Production. 300M+ impressions across artist-led fan activations for Big Sean, 2 Chainz, Teyana Taylor, Jhené Aiko, Jeremih, YG.

2010 — 2014

Monster Cable Company

Marketing & Events Producer. NBA and NFL brand programs, including Beats by Dre 2010–2013. Thirty-plus VIP and press experiences, zero execution failures.

2008 — 2010

Interscope Geffen A&M

Marketing Assistant, Brand & Experiential. Where the floor work started.

04 — Standby

Let's build
the next one

Open to producer, director, and program leadership roles. Remote and hybrid, extended on-site stays, travel up to 75%.

Emailiamdevjoseph@gmail.com Phone858.329.6884 LinkedIn/in/iamdevjoseph
BasedCarlsbad, California
ResumeDownload PDF ↓
Devon Joseph — Events & ExperientialEnd of show
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